Is this your story?

Medical Sales profession is considered as one of the happiest jobs. In-spite of that turnover, the burn out is very high in the industry.

A Medreps survey conducted found that 43 percent of responders were either somewhat or extremely satisfied in their jobs. Yet the same survey found.

  • 88 percent of those medical sales professionals polled were looking for new job opportunities.
  • Two-thirds had worked for about two to three companies in the last 10 years alone, and the average length of stay for the currently employed was only 3.4 years.
  • If you are a Medical sales person who can influence or who has an influence on or who has worked with Gynaecologists or Gynaec hospitals.

We have a platform for you to be your own boss and be the authors of your own success story.

Indian Maternal & Newborn Home-care market 

We are the fastest growing Prodice (product & service) in India in the mother and newborn baby care segment. We have a unique B-B-I-C (Business -Business-Influencer-Customer) model, whereby our franchise network across India carries our product to the nook and corner of the country.

Gynaecologists, across India who are convinced about the need for postnatal care are our biggest endorsers, and our products are sold through hospital pharmacies.

Our network has reached out to approx 3% of the affluent market in India and by 2025 we are expecting to penetrate into at least 6% of the affluent newly delivered mothers household which would be approximately 5 lakh homes. 75% of our product customers request for therapy at home, which would amount to 3,75,000 therapies conducted cross the country.

*Study by Eric D Beinhocker, Diana Farrell and Adil S Zainulbhai- Tracking the growth of India’s Middle class. There is 10 lakh households in India in the affluent segment, at 5% of the total population. This is expected to grow to 41% ie 82 lakhs by 2025.

Interesting Facts

The affluent class in India, who can afford Soothika ,is growing at a rate of 47% YOY, the major reason for which is the increasing participation of women in the workforce.

Maternity leave in India in Private and Public sector is 6 months, which has given in to the demand for post natal care to ensure that their health is restored, and they get back to the workplace energised and rejuvenated.

Ayurveda postnatal (post pregnancy care) practices have been in prevalence for more than 5000 years.

42 days 42 years – Ayurveda says that if a woman is given excellent postpartum care for 42 days after childbirth, she will have a carefree life for the next 42 years.

Facts you should know about us

Trusted by Influencers

Gynaecologists who are concerned about the health of the newly delivered mothers have realized the need for Soothika. In spite of being an Ayurveda product, Gynaecs trust Soothika completely because, we do not advocate the use of oral medicines. Soothika oils are purely for topical application, because of which the Gynaecologists community has accepted this product completely.


We are an invested brand by KSIDC (Kerala State Industrial development corporation) and by Brand Capital of the Times of India group. This is the result of our, adherence to the highest order of Financial hygiene,and the passion that we have towards our brand vision.

Clearly Defined Target Market

The marketing and sales efforts are completely focused on Hospitals and Gynaecologists, Unlike generic products the focused target group ensures huge savings in time, money and human resource(sales force) thereby optimizing the cost of Lead generation and Client acquisition.

Pioneers in the Industry

Post natal care is a rapidly growing segment, which has few fragmented localised products. We are the first and only organised national brand. The ready acceptance of the brand by Gynaecologists along with our wide national network has ensured our leadership position in the maternal segment.

A Product with No Side Effects

Pregnancy and Breastfeeding being a very sensitive time for the Mothers who do not like to use any products, who fears about side effects. Soothika blessed with the goodness of Ayurveda has been time tested for more than 5000 years, and proved to be totally without side effects. The oils and herbs are prepared in the same traditional way, as has been described in Ashtanga Hridayam & Sahsrayoga, ensuring that the quality and medicinal properties are maintained.

Entrepreneur snapshot

High margins per sale

Ideally a doctor can suggest the use of Soothika oils for a minimum period of 3 weeks (21 days) to 4 weeks (28 days). The high billing assured with our excellent margins ensures an excellent returns on the time invested in marketing the products.

No stress of targets

You can pick and choose the hospitals and the doctors, with whom you are most comfortable, and where you are ensured of ”volume business” & “on-time” payment. There is no stress on the number of hospitals or areas that need to be covered.

Entrepreneur Profile

You are the best fit for us, if you have the following
characteristics and support system.

Soothika Requirement

  • You are a dynamic person experienced in the pharma industry and are looking to start your own business.
  • You are an aggressive salesperson who is self driven and is looking to enter into the pharma industry.

Entrepreneur Requirement

  • Android based mobile device for managing Soothika SPM(Sales Process Management ) software.
  • Minimum investment towards product procurement.

Entrepreneur Process

01Submit the Online Application

02Meet up with the Soothika team for an in-depth understanding of our business and the organization.

03Review and Sign the Entrepreneur Agreement.

04Procure necessary Products & Marketing Collateral.

05 Orientation

06 Start Earning

Connect with us

Contact Address


6th Floor, BCG Estates,
NH Bypass, Palarivattom, Kochi,
Kerala –682025, India.

Mobile number

+91 8943343600


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